A Hobbyist Can Live on Points. A Batch Project Needs a Budget.
Why I use Poe for interactive thinking and OpenRouter when an automated LLM run needs an enforceable spending limit.
Month August 2026
In the AI Era, the Data Signal Still Comes First
What conversational AI, advertising optimization and marketing mix modeling taught me about the foundation of AI transformation.
I put the same MMM table into TabFM and Meridian. Only one answered the budget question.
A PoC comparing Google’s Tabular Foundation Model with Google Meridian on the same demo data, and what each approach can actually hand a marketing planner.
AI Adoption Is Still a Translation Problem.
Why stronger models alone cannot create the business value and professional confidence required for adoption.
Asking AI about GA4 is easy. Trusting the answer is the hard part.
A PoC on whether retrieval-grounded answers can help non-technical marketers brief developers with more confidence than a general chatbot.